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Wild About Water Collection Campaign

รูปภาพนักเขียน: Saharat AwilaiSaharat Awilai

 

2019,

Creative Director: Wimonrat Nantananonchai

Associate Creative Director: Nuchnarpang Sinluenam

Creative Copywriter: Saharat Awilai

Associate Creative Arts Director: Pisit Chantanop

Creative Arts Director: Areeya Ketwaraporn

Agency: Publicis Thailand


 



“"Wild About Water Collection ”


Nestle Pure Life, the no.1 global bottled water brand, recently launched its 3 new wild animal designs for "Nestle Pure Life Water Buddy" as part of the "Wild About Water" collection. The three selected animals include lion, zebra and meerkat, with a slogan "A Bottle That Will Bring You to the Savanna". The highlight of these new designs is that it comes with an AR function where consumers can witness these animals in 3D by scanning the QR code on the side of the bottle with a smartphone. Moreover, consumers can take a selfie with your favorite animal by the same function.

Experience the fun and educational function from "Nestle Pure Life Water Buddy" (Size 330 ml./10 Baht) that will encourage children to enjoy the fun facts about wild animal and recognize the importance of drinking water. Available now at leading convenience stores, supermarkets and retailers nationwide. Following news about "Nestle Pure Life" at Facebook: Nestle Pure Life Thailand


We drink water, We play, We gain knowledge.

THIS IS WHAT'S OUR TEAM WORK


Our team knows that drinking enough water each day Is necessary for everyone, especially children

We want children to be healthy and happy to drink water.

How good would it be if children Can drink enough water each day?

We chose AR technology to make drinking water more enjoyable.


We all know that mobile phones are a factor in keeping modern family members apart.

But we don't blame the mobile phone Our team uses mobile phones to make families closer together.

Let's see how we can make families close to each other.



"Wild About Water Collection Campaign, Web Film

ดื่มแล้ว สแกนเลย! เปิดโลก AR ส่องสัตว์ 3 มิติ ในทุ่งสะวันนา เพียงซื้อและสแกน QR Code บนฉลากเนสท์เล่ เพียวไลฟ์ Wild About Water (ลายสิงโต, เมียร์แคต, ม้าลาย) ที่ 7-Eleven และร้านค้าชั้นนำทั่วประเทศ




 


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